Guide to start an online retail business in India

Oct 21, 2021

Are you thinking of starting a new online retail business but don’t know where to start from? Then you are in the right place. This article will provide you with a step-by-step guide on how you can start an online store and sell your products online. Nowadays taking your business online is not as difficult as it used to be. Technology has improved within turn created numerous platforms to take the business online. It has become simple and easy to take your store online without involving any experts and start selling right away. But understanding the step carefully and the basics of how eCommerce platforms work before entering into them is very essential if you want to succeed without making any mistakes. Now to the stats according to recent prediction, India’s eCommerce business is set to grow at 40% per annum. This is estimated based on the large-scale rollout of 4G and 5G broadband services, and the highly expected opening of the retail store. As a newcomer, it is better to take your retail store online. Here are some things you need to consider before diving into a niche online store.

1. Set business plans and goals: online store business needs a well-thought-out business plan and also you have to make sure to be clear with your goals from the start. Take some time and clear out what your goals are and how to achieve them. Don’t over-estimate or under-estimate yourself.

2. Pick a perfect Domain name: it important to pick a proper domain name for the success of your online business. The domain you choose should be relevant to the products you aim to sell.

3. Select your products: if you are a retailer, it is obvious that you are going to deal in other brands’ products, which makes it important to do in-depth research on products that has a demand in the market and people are searching for online. You can take the help of Google tools like Google Adwords which can help you know what consumers are looking for.

4. Look for an online eCommerce platform: this is no doubt the most important element of starting an online store business. There are various eCommerce platforms present in India to create your online store. Aslidesi is a great platform to take your retail business online. It is a global marketplace that connects you with numerous manufacturers, farmers, and direct consumers present in India.

5. Set up payment gateway and shipping terms: last but not least you need to set your payment gateway and shipping terms. There are several payment gateways present in India. Selecting a trusted payment gateway is the key. You can even provide different payment options to the buyer such as cash on delivery, direct payments, and debit/credit cards. Now for shipping, you can offer free delivery, flat rate, and customized rates for each product. Plus setting up a return policy is also essential.